Wealthy people like Bill Gates, Warren Buffett, George Soros, and other richer than rich Americans are in the weekly headlines for their charitable contributions and business accomplishments. People
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All the world's a market, said Willy Lomax, and everyone on it just a customer waiting to happen. If you agree with that philosophy (and you certainly should if you are a dedicated marketer) then
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When was the last time you really looked at a billboard while on the freeway? When was the last time you actually paid attention to a television commercial (outside of the Super Bowl, that is)? When
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This is no longer the age of the Baby Boomer, or Gen X, or Rainbow Coalition, or America, or even Paleo and Pilates. Nossir. This is the Age of the Hungarian! You will find them everywhere,
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What drives online sales today? Is it a magic algorithm that mysteriously predicts exactly what the viewer is in the mood to buy? Could it be that marketers have been eating so much sushi these past
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It may be hard to believe (but then who are we to question your belief system? You can believe anything up to and including the fact that cabbage leaves are rose petals before they get plastic
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Marketing trends don’t just come up and hit you over the heat with a mallet. If you want to know what the latest trends are in the digital marketing game you’ve got to get out and about, snoop
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A small business marketer usually doesn’t have very deep pockets when it comes to marketing campaigns. In fact, he may not have any pockets at all; these new tariffs are making it impossible to buy
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Business-to-consumer marketing has always been the backbone of successful organizations. It’s also been the left femur and one of the metatarsals, but why quibble over etymology? The reason
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What are the latest marketing trends? If you work in marketing and/or advertising, and don’t care about the answer to this question you are either Wile E. Coyote, Super Genius, or dumber than a box